Est. 2020, London-based seed VC. Invests consumer & B2B startups enhancing personal/professional life via digital content innovation. ~30-40 portfolio cos incl. Flowstep (AI design), Hormona (femtech), Contend (legal AI), ShapesXR (VR), Clockwork Labs (gaming). Team: diverse backgrounds in finance, media, film, design. Value-add: media network access; founder-led mentorship; community events.
Investment Thesis
Seed-stage digital content platforms/tools spanning creation, distribution, consumption, monetization. Focus: audio, video, gaming, 3D, design-tech, consumer media. Check size £500k-£5m. Community-first approach; 70% portfolio target: women founders. Avoid: non-tech content; enterprise-only models. Strong media industry network (founder-led). Pre-seed OK, lead/follow flexible.
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